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  • Strategic Brand Design : Designing Brand Identity From a Marketing Perspective
    Strategic Brand Design : Designing Brand Identity From a Marketing Perspective

    Translated from its original Dutch, Strategic Brand Design offers students and professionals a clear overview of the most important steps in developing brand identity from a marketing perspective.It aims to bridge the gap between marketer and designer by containing all the knowledge that both parties need to understand and work together successfully on branding projects. Consisting of four parts, the book begins with a clear explanation of the most important marketing concepts in part 1, followed by a clear step-by-step plan for research and strategy in part 2.Part 3 provides a comprehensive toolkit for brand design based upon that strategy, while part 4 contains a plethora of methods, tools and models for practice as well as questions and assignments to support classroom teaching. Practical, accessible and firmly grounded in research and theory, this book is an ideal reference guide for higher vocational students and students on modules and programs relating to the fields of brand, design, marketing and communication.

    Price: 44.99 £ | Shipping*: 0.00 £
  • Identity Security for Software Development : Building with Identity, Secrets, and Credentials
    Identity Security for Software Development : Building with Identity, Secrets, and Credentials

    Maintaining secrets, credentials, and nonhuman identities in secure ways is an important, though often overlooked, aspect of secure software development.Cloud migration and digital transformation have led to an explosion of nonhuman identities—like automation scripts, cloud native apps, and DevOps tools—that need to be secured across multiple cloud and hybrid environments. DevOps security often addresses vulnerability scanning, but it neglects broader discussions like authentication, authorization, and access control, potentially leaving the door open for breaches.That's where an identity security strategy focused on secrets management can help. In this practical book, authors John Walsh and Uzi Ailon provide conceptual frameworks, technology overviews, and practical code snippets to help DevSecOps engineers, cybersecurity engineers, security managers, and software developers address use cases across CI/CD pipelines, Kubernetes and cloud native, hybrid and multicloud, automation/RPA, IOT/OT, and more.You'll learn:The fundamentals of authentication, authorization, access control, and secrets managementWhat developers need to know about managing secrets and identity to build safer appsWhat nonhuman identities, secrets, and credentials are—and how to secure themHow developers work with their cross-function peers to build safer appsHow identity security fits into modern software development practices

    Price: 47.99 £ | Shipping*: 0.00 £
  • Learning Digital Identity : Design, Deploy, and Manage Identity Architectures
    Learning Digital Identity : Design, Deploy, and Manage Identity Architectures

    Why is it difficult for so many companies to get digital identity right?If you're still wrestling with even simple identity problems like modern website authentication, this practical book has the answers you need.Author Phil Windley provides conceptual frameworks to help you make sense of all the protocols, standards, and solutions available and includes suggestions for where and when you can apply them. By linking current social login solutions to emerging self-sovereign identity issues, this book explains how digital identity works and gives you a firm grasp on what's coming and how you can take advantage of it to solve your most pressing identity problems.VPs and directors will learn how to more effectively leverage identity across their businesses. This book helps you:Learn why functional online identity is still a difficult problem for most companiesUnderstand the purpose of digital identity and why it's fundamental to your business strategyLearn why "rolling your own" digital identity infrastructure is a bad ideaDifferentiate between core ideas such as authentication and authorizationExplore the properties of centralized, federated, and decentralized identity systemsDetermine the right authorization methods for your specific applicationUnderstand core concepts such as trust, risk, security, and privacyLearn how digital identity and self-sovereign identity can make a difference for you and your organization

    Price: 44.99 £ | Shipping*: 0.00 £
  • Identity Design : Design the Identity You Need to get the Life You Want
    Identity Design : Design the Identity You Need to get the Life You Want

    If you’re not happy most of the time it’s not because you don’t have what you want, it’s because you don’t know who you are.Identity Design is the research-driven guide to powerful and generous living.If you want more meaning in your life, you need to answer this question: Who do you want to be?Written by Judge Frank, a juvenile Court judge in Detroit who has spent years transforming the lives of young people facing extreme challenges, this is a personal manual for identity design

    Price: 12.99 £ | Shipping*: 3.99 £
  • Windows or macOS for web design/web development?

    Both Windows and macOS are viable options for web design and development. Windows is known for its compatibility with a wide range of software and hardware, making it a popular choice for developers. On the other hand, macOS is preferred by many designers for its sleek interface and seamless integration with other Apple products. Ultimately, the choice between Windows and macOS comes down to personal preference and the specific tools and software you prefer to use for your web design and development projects.

  • What is the connection between web design and web development?

    Web design and web development are closely related disciplines that work together to create functional and visually appealing websites. Web design focuses on the aesthetics and user experience of a website, including layout, color scheme, and typography. Web development, on the other hand, involves the technical aspects of building a website, such as coding, programming, and implementing functionality. Both web design and web development are essential for creating a successful website that engages users and meets their needs.

  • Which language is used for web design and web development?

    The primary language used for web design and web development is HTML (Hypertext Markup Language) for creating the structure and content of web pages. CSS (Cascading Style Sheets) is used for styling and formatting the visual presentation of web pages. JavaScript is used for adding interactivity and dynamic functionality to web pages. These three languages are the core technologies for building and designing websites and web applications.

  • Do you have to study for web development and web design?

    Yes, studying is essential for both web development and web design. These fields require a strong understanding of programming languages, design principles, and best practices. Whether through formal education, online courses, or self-study, gaining knowledge and skills in areas such as HTML, CSS, JavaScript, and user experience design is crucial for success in web development and web design. Continuous learning and staying updated with the latest technologies and trends is also important in these rapidly evolving fields.

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  • Oriental Interiors : Design, Identity, Space
    Oriental Interiors : Design, Identity, Space

    Since the publication of Edward Said’s groundbreaking work Orientalism 35 years ago, numerous studies have explored the West’s fraught and enduring fascination with the so-called Orient.Focusing their critical attention on the literary and pictorial arts, these studies have, to date, largely neglected the world of interior design. Oriental Interiors is the first book to fully explore the formation and perception of eastern-inspired interiors from an orientalist perspective. Orientalist spaces in the West have taken numerous forms since the 18th century to the present day, and the fifteen chapters in this collection reflect that diversity, dealing with subjects as varied and engaging as harems, Turkish baths on RMS Titanic, Parisian bachelor quarters, potted palms, and contemporary yoga studios.It explores how furnishings, surface treatments, ornament and music, for example, are deployed to enhance the exoticism and pleasures of oriental spaces, looking across a range of international locations. Organized into three parts, each introduced by the editor, the essays are grouped by theme to highlight critical paths into the intersections between orientalist studies, spatial theory, design studies, visual culture and gender studies, making this essential reading for students and researchers alike.

    Price: 120.00 £ | Shipping*: 0.00 £
  • Manuals 2 : Design & Identity Guidelines
    Manuals 2 : Design & Identity Guidelines


    Price: 75.00 £ | Shipping*: 0.00 £
  • Entrepreneurial Identity and Identity Work
    Entrepreneurial Identity and Identity Work

    Identities can potentially serve as powerful elements that both drive, and are shaped by, entrepreneurial actions.Entrepreneurial identity is a complex construct with multidisciplinary roots, and therefore there is scope to more fully enrich our theoretical understanding of identity and identity formation, at both individual and organizational levels, and their relationship to entrepreneurial processes, practices and activities.This book highlights two key features of contemporary research on entrepreneurial identity.First, to see it as a dynamic rather than a (relatively) fixed and unchanging feature, shaped by different life episodes.It is increasingly fluid, multilevel and multidimensional, comprising multiple subidentities rather than a univocal (and unchanging) self.As such, it has a profound effect not only on the way we feel, think and behave, but also on what we aim to achieve.Accordingly, it is vital that its dynamics are better understood, particularly in determining how actors behave in an entrepreneurial context.The book’s second focus is on identity work as the process through which entrepreneurial identities are formed and shaped, and the contributors demonstrate how the dynamics of identity formation relate to entrepreneurial outcomes in a range of individual and organizational contexts.This book was originally published as a special issue of Entrepreneurship & Regional Development.

    Price: 43.99 £ | Shipping*: 0.00 £
  • Understanding Young People's Writing Development : Identity, Disciplinarity, and Education
    Understanding Young People's Writing Development : Identity, Disciplinarity, and Education

    This collection offers an inclusive, multifaceted look at individual students’ patterns of writing trajectories, as well as their development of an identity as a writer.Building on rare longitudinal research, this translated text explores how adolescents learn subjects through writing and learn writing through subjects.Contributors consider issues relating to different forms of writing and grapple with students’ ambivalence or resistance to this at school, together offering an examination of how the education system can rise to the challenge of offering today’s students meaningful and appropriate writing instruction. Bringing knowledge from writing researchers and educational researchers together, Understanding Young People’s Writing Development explores: Young adults’ complicated experiences with the school writing project Practices, purposes, and identification in student note writing Knowledge construction in writing as experience and educational aim The pedagogical challenges and perspectives of writing and writer development Creativity as experience and potential in writing development The impact of digital technologies and media on student writingUsing students’ work to aid the understanding of practice, this book will help highlight the importance of viewing individual writer developments from a social, institutional, and societal context, and raise questions that will advance writing pedagogy and the teaching and learning of school subjects.

    Price: 36.99 £ | Shipping*: 0.00 £
  • What is the difference between Corporate Identity and Corporate Design?

    Corporate identity refers to the overall image and perception of a company, including its values, mission, and personality. It encompasses the company's culture, behavior, and communication style. On the other hand, corporate design focuses specifically on the visual elements of a company, such as its logo, color scheme, typography, and overall visual aesthetic. While corporate identity is more about the intangible aspects of a company's image, corporate design is about the tangible visual elements that represent the company.

  • How can one obtain recognized German certifications for web development and SEO more quickly?

    One way to obtain recognized German certifications for web development and SEO more quickly is to enroll in intensive, focused training programs or bootcamps that are specifically designed to prepare students for these certifications. These programs often cover all the necessary material in a condensed timeframe, allowing students to quickly acquire the skills and knowledge needed to pass the certification exams. Additionally, studying diligently and consistently, seeking out mentorship or tutoring, and taking practice exams can also help expedite the certification process. Finally, networking with professionals in the field and attending industry events can provide valuable insights and connections that may help in obtaining certifications more efficiently.

  • Are the effects of the media on Erikson's identity development plausible?

    Yes, the effects of the media on Erikson's identity development are plausible. The media plays a significant role in shaping individuals' sense of self and identity by providing them with various images, values, and beliefs to internalize. Exposure to different media representations can influence how individuals perceive themselves and others, impacting their identity formation process. Additionally, the media can also contribute to the exploration of different identities and help individuals navigate the complexities of identity development as they are exposed to diverse perspectives and experiences.

  • What creates identity?

    Identity is created through a combination of factors such as personal experiences, cultural background, social interactions, and self-perception. Our upbringing, beliefs, values, and relationships all play a role in shaping who we are and how we see ourselves. Additionally, external influences such as societal norms, media representation, and historical context can also impact our identity formation. Ultimately, identity is a complex and multifaceted concept that is continuously evolving as we navigate through life.

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