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  • Marketing in Healthcare-Related Industries
    Marketing in Healthcare-Related Industries

    Marketing in Healthcare-Related Industries captures the concepts and complexities of marketing healthcare in today's environment.The book provides detailed conceptual and practical insights that will be of great benefit to healthcare scholars and practitioners.Topics on healthcare marketing have been carefully selected to provide wide coverage and are illustrated by mini-cases with a highly practical marketing tool kit for healthcare managers included. The healthcare sector in the 21st century face a multiplicity of challenges, which include changing disease patterns, more technology-driven health interventions, a more assertive and quality conscious clientele, as well as a rapidly growing for-profit segment of the industry.This places more responsibilities on healthcare service providers in both the public and private sectors, to deliver value-for-money services at competitive costs.To respond to the changing business environment, a carefully crafted marketing approach is needed by all players in the industry to create value and sustain the confidence of clientele and stakeholders.

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  • Food-Related Stories
    Food-Related Stories

    “Gaby Melian tells so many stories through her relationship with food—about love, about loss, about hard work, and about finding her passion.The pages are dripping with delicious smells and tastes, and will give you a new way to look at both cooking and what it means to have a plan.” —Molly Birnbaum, editor in chief, America’s Test Kitchen KidsIn this moving, personal account, chef and activist Gaby Melian shares her journey with food and how creating a relationship with food -- however simple or complicated -- is a form of activism in its own right. Pocket Change Collective was born out of a need for space.Space to think. Space to connect. Space to be yourself. And this is your invitation to join us. This is a series of small books with big ideas from today's leading activists and artists. "Food rescued me so many other times -- not only because I sold food to survive.I cook to entertain; I cook to be liked; I cook to be loved." In this installment, chef and activist Gaby Melian shares her personal journey with food -- from growing up in Argentina to her time as a Jersey City street vendor and later, as Bon Appetit's test kitchen manager.Powerful and full of heart, here, Melian explores how we can develop a relationship with food that's healthy, sustainable, and thoughtful.

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  • SCN2A-Related Disorders
    SCN2A-Related Disorders

    SCN2A encodes a voltage-gated sodium channel (designated NaV1.2) vital for generating neuronal action potentials.Pathogenic SCN2A variants are associated with a diverse array of neurodevelopmental disorders featuring neonatal or infantile onset epilepsy, developmental delay, autism, intellectual disability and movement disorders.SCN2A is a high confidence risk gene for autism spectrum disorder and a commonly discovered cause of neonatal onset epilepsy.This remarkable clinical heterogeneity is mirrored by extensive allelic heterogeneity and complex genotype-phenotype relationships partially explained by divergent functional consequences of pathogenic variants.Emerging therapeutic strategies targeted to specific patterns of NaV1.2 dysfunction offer hope to improving the lives of individuals affected by SCN2A-related disorders.This Element provides a review of the clinical features, genetic basis, pathophysiology, pharmacology and treatment of these genetic conditions authored by leading experts in the field and accompanied by perspectives shared by affected families. This title is also available as Open Access on Cambridge Core.

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  • Age-Related Macular Degeneration
    Age-Related Macular Degeneration

    Age-Related Macular Degeneration (AMD) offers a consolidated view of a complex disorder by summarizing the latest evidence-based studies and translating their findings into practical, actionable knowledge.This concise resource covers the fundamentals of AMD diagnosis and treatment.It operates under a modern definition of AMD which acknowledges the range of presentations that ophthalmologists see in practice.Offering practical, clinical guidance in addition to capturing new therapeutic approaches in the pipeline, this book is an essential reference for ophthalmologists, optometrists, and researchers. . Takes a concise yet comprehensive approach to AMD, covering both basic science and clinical guidance. . Features clinical guidelines on the diagnosis and treatment of AMD, including classification, signs/symptoms, imaging, and differential diagnosis in the pre-optical coherence tomography (OCT) and modern OCT eras. . Presents up-to-date information on AMD therapies currently in the development pipeline and offers insights for the future of translational research. . Explains molecular genetics and pathogenic events of AMD from both basic and clinical perspectives, which may help readers seek promising new therapeutic targets .Contains more than 112 full-color illustrations with multimodal imaging techniques that clearly demonstrate AMD pathophysiology and clinical pathology.

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  • Windows or macOS for web design/web development?

    Both Windows and macOS are viable options for web design and development. Windows is known for its compatibility with a wide range of software and hardware, making it a popular choice for developers. On the other hand, macOS is preferred by many designers for its sleek interface and seamless integration with other Apple products. Ultimately, the choice between Windows and macOS comes down to personal preference and the specific tools and software you prefer to use for your web design and development projects.

  • What is the connection between web design and web development?

    Web design and web development are closely related disciplines that work together to create functional and visually appealing websites. Web design focuses on the aesthetics and user experience of a website, including layout, color scheme, and typography. Web development, on the other hand, involves the technical aspects of building a website, such as coding, programming, and implementing functionality. Both web design and web development are essential for creating a successful website that engages users and meets their needs.

  • Which language is used for web design and web development?

    The primary language used for web design and web development is HTML (Hypertext Markup Language) for creating the structure and content of web pages. CSS (Cascading Style Sheets) is used for styling and formatting the visual presentation of web pages. JavaScript is used for adding interactivity and dynamic functionality to web pages. These three languages are the core technologies for building and designing websites and web applications.

  • Do you have to study for web development and web design?

    Yes, studying is essential for both web development and web design. These fields require a strong understanding of programming languages, design principles, and best practices. Whether through formal education, online courses, or self-study, gaining knowledge and skills in areas such as HTML, CSS, JavaScript, and user experience design is crucial for success in web development and web design. Continuous learning and staying updated with the latest technologies and trends is also important in these rapidly evolving fields.

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  • Oncology Treatment-Related Cardiotoxicity
    Oncology Treatment-Related Cardiotoxicity


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  • A Clinician's Guide to Childhood Obsessive-Compulsive and Related Disorders : Classification and Development
    A Clinician's Guide to Childhood Obsessive-Compulsive and Related Disorders : Classification and Development

    This book provides mental health clinicians and trainees with an overview of the new category of obsessive-compulsive and related disorders as they apply to youth. These disorders are highly impairing but can typically be overlooked in children and adolescents when they most often onset.This book draws attention to these disorders and provides an up-to-date review on the classification and development of these conditions in youth.Chapters explore the arguments for and against the new obsessive-compulsive related disorder DSM-5 category, provide reviews of transdiagnostic factors believed to underly these disorders, as well expert overviews of the clinical disorders that make up this category.An international team of contributors focuses on a range of topics such as: pediatric acute-onset neuropsychiatric syndrome, early-onset and tic-related OCD, common comorbid psychiatric conditions in youth, developmental neurobiology, and more. This book is an essential read for clinicians who specialize in OCD and related disorders and treat children.It is also applicable to clinicians, trainees, and students across mental health disciplines such as: psychology, psychiatry, social work, mental health, and counselling.

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  • Automorphic Forms and Related Topics
    Automorphic Forms and Related Topics

    This volume contains the proceedings of the Building Bridges: 3rd EU/US Summer School and Workshop on Automorphic Forms and Related Topics, which was held in Sarajevo from July 11-22, 2016.The articles summarize material which was presented during the lectures and speed talks during the workshop. These articles address various aspects of the theory of automorphic forms and its relations with the theory of $L$-functions, the theory of elliptic curves, and representation theory.In addition to mathematical content, the workshop held a panel discussion on diversity and inclusion, which was chaired by a social scientist who has contributed to this volume as well.This volume is intended for researchers interested in expanding their own areas of focus, thus allowing them to ``build bridges'' to mathematical questions in other fields.

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  • Doctor Faustus : With Related Texts
    Doctor Faustus : With Related Texts

    This new edition of Christopher Marlowe’s Doctor Faustus offers the complete 1604 A-text with embedded selections from the 1616 B-text.Its innovative format will make it easier for readers to note differences between these texts and to consider what is gained and lost in viewing them both separately and together.A full Introduction to the play, notes, and a rich selection of related texts further enhance the value of this edition to students of Renaissance drama, Reformation theology, magic, and occult philosophy.

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  • How can one obtain recognized German certifications for web development and SEO more quickly?

    One way to obtain recognized German certifications for web development and SEO more quickly is to enroll in intensive, focused training programs or bootcamps that are specifically designed to prepare students for these certifications. These programs often cover all the necessary material in a condensed timeframe, allowing students to quickly acquire the skills and knowledge needed to pass the certification exams. Additionally, studying diligently and consistently, seeking out mentorship or tutoring, and taking practice exams can also help expedite the certification process. Finally, networking with professionals in the field and attending industry events can provide valuable insights and connections that may help in obtaining certifications more efficiently.

  • What type of web server hosting is suitable for hosting personal web services?

    For hosting personal web services, a shared web server hosting plan would be suitable. Shared hosting is cost-effective and easy to manage, making it ideal for individuals who want to host personal websites, blogs, or small online projects. With shared hosting, multiple websites are hosted on the same server, allowing users to share the server's resources and costs. This type of hosting is a good option for those who are just starting out and don't require a large amount of server resources.

  • Is there free web hosting?

    Yes, there are free web hosting services available. Many companies offer free web hosting with limited features and resources, such as limited storage space, bandwidth, and support. These free hosting services are suitable for small personal websites or testing purposes. However, for businesses or websites with higher traffic and resource needs, it is recommended to invest in a paid web hosting service to ensure better performance and support.

  • What are good web hosting and email hosting providers?

    Some good web hosting providers include Bluehost, SiteGround, and HostGator, which offer reliable services, good customer support, and competitive pricing. For email hosting, providers like Google Workspace (formerly G Suite), Microsoft 365, and Zoho Mail are popular choices due to their robust features, security, and integration with other productivity tools. It's important to consider factors such as uptime, storage, security, and customer support when choosing a hosting provider.

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